We’re doing a small Friends & Family round to accelerate brand + compliant launch, build a lean sales + partnerships engine, and move fast with disciplined execution.
A Premium CBD Wellness Brand
High-quality products built for retention, trust, and modern distribution — designed to become part of a routine.
Manufacturing support: backed by A to Z Botanicals (atozbotanicals.com).
Demand + Momentum
Consumers continue shifting toward plant-based wellness and better-for-you routines. Brands that present cleanly, operate responsibly, and earn trust are positioned to win long-term.
We’re moving with focus: build, launch, learn, then scale what works.
Trust + Distribution
Creators, affiliates, events, wellness circles, and selective wholesale — built to scale responsibly with repeat purchase systems.
Distribution boost: includes a 12-month branded channel placement on dzTV (marketing only, no ownership).
Premium positioning • consistent experience • reorder-driven
NEWNAME launches with a focused line of premium CBD wellness formulations designed for consistent use and repeat purchase. Our approach prioritizes clean presentation, responsible messaging, and strong retention from day one.
Supported by A to Z Botanicals: product development, formulation support, and production are backed by A to Z Botanicals (atozbotanicals.com), providing established manufacturing infrastructure and a consistent production pathway as we scale.
We avoid medical claims. The focus is quality, customer trust, and repeat purchase.
Exact lineup details and positioning are shared in the private investor packet.
Wholesale access and guardrails are defined in written agreements.
$60K • focused runway • disciplined execution
$60,000
This raise is intentionally sized to stay lean, execute quickly, and prove traction without bloat.
We prioritize revenue-driving activity first, then scale what proves conversion and retention.
7.5% revenue share • capped at 2× • SAFE equity remains
Investors receive 7.5% of gross revenue from the beginning of sales, allocated to the investor pool and paid pro rata until investors collectively receive 2× their invested capital. After the 2× cap is reached, the revenue share stops, and investors still hold SAFE equity rights.
| Company Revenue | 7.5% to Investors | 2× Status on $60K Round |
|---|---|---|
| $500,000 | $37,500 | Not yet (2× pool target is $120,000) |
| $1,000,000 | $75,000 | Not yet |
| $1,600,000 | $120,000 | 2× reached |
| $2,500,000 | $187,500 | 2× reached earlier; revenue share stops at cap |
Illustrative math for clarity, not a guarantee. Payment cadence and reporting are defined in definitive documents.
Wholesale access is for personal purchase and governed by program guidelines.
SAFE equity + revenue share payback
Definitive terms are only in the legal documents.
Payment cadence, reporting, and definitions are provided in the definitive documents.
12-month branded channel placement (marketing only)
As part of launch distribution, NEWNAME includes a 12-month branded channel placement on dzTV at a discounted partner rate. This supports educat
$5,000 minimum (limited $2,500 exceptions).